What is a landing page exactly?
A landing page is a single web page designed with conversion in mind. A sale, discount, registration or lead generation form all start with a proper landing page.
Most businesses have some sort of offer for their products or services, but they don’t always take the time to design a good landing page. As a result, they may not get the conversions they’re hoping for.
There are a few key elements that every landing page should have:
- A clear and concise headline
- A strong call to action
- An attention-grabbing image or video
- A form that is easy to fill out
Take the time to craft a well-designed landing page and you’ll be sure to see an increase in conversions.
What type of conversion rate can I expect from a good landing page?
It really depends on your offer and your target audience, but a well-designed landing page should see a conversion rate of 2-5%.
How can Carefully Crafted improve my landing page?
Carefully Crafted is a team of experts in web design, conversion rate optimization, and copywriting. We know what it takes to create a high-converting landing page.
We start by getting to know your business and your offerings. Then we create a custom-designed landing page that is optimized for conversion. We also write compelling copy that will persuade your visitors to take action.
If you’re not happy with your current conversion rate, contact us today and see how we can help.